I think what she might be trying to appeal to, is most women who are at the begnining the whole diet thing, or women, who can't seem to get their minds off of losing weight. While thin-ness might not be the correct focus, if it is moving more people towards more peaceful eating, and less rirgid/rules-based eating- I am a fan. I know a lot would have been different if I picked up Josie's book off the shelves at 16 years olf vs. my first diet book.- which started the whole mess.
I was definitely pulled in by the weight loss aspect at the very beginning of my journey about 5-6 years ago. I wouldn't talk to anyone who didn't acknowledge my desire to lose weight, alongside fixing the other stuff. Josie appealed to me at the time, because she put forth the possibility of a binge/free life, AND, a body I desire. All other options made me feel like I had to give up the body, if I wanted peace. What I know now, though, is that the body has way less importance, and I value health, sleep, happiness, optimism, creativness, etc...much, much more! However, I dont think I would have gotten here without the many layers, and levels, of my process.
I agree with Skwigg. I think we accept what we're ready for, or need, at different parts of our journey.